MAYORA BOOSTS SALES EFFICIENCY WITH HQSOFT’S eSales SFA IN JUST 8 WEEKS

HQSOFT is pleased to have played a part in MAYORA’s business efficiency growth and sales process optimization, having successfully implemented the eSales SFA solution in a record-breaking 8 weeks. MAYORA’s current DMS system has limitations and isn’t adaptable enough to meet development objectives in the face of increasing demand and scale. As a result, MAYORA decided to use HQSOFT’s eSales SFA. For HQSOFT and MAYORA, this partnership represents a significant turning point that will aid MAYORA in streamlining operations, increasing sales effectiveness, and solidifying its position as the industry leader.

Growth Brings Challenges: MAYORA needs to optimize sales management

Since putting the first cookies in the family kitchen in 1948, MAYORA has expanded rapidly to establish itself as a reliable name in the fast-moving consumer goods (FMCG) sector on a global scale. Eight primary product categories are separated from various goods: cookies, candies, wafers, chocolate, coffee, instant meals, drinks, and cereals.

MAYORA, which is present in more than 90 countries, has improved consumer sentiment and delivered high-quality products. Through the sale of goods like Torabika instant coffee, Kopiko coffee candies, and Danisa cookies, MAYORA has also gained popularity and recognition in Vietnam. With a thorough grasp of Vietnamese consumers’ preferences and requirements, every MAYORA product has enhanced joyful, flavorful moments in everyday life.

As the product portfolio became more diverse and the sales team expanded, MAYORA faced many challenges in standardizing the sales process. MAYORA realized that the current DMS system was not enough to meet larger-scale requirements, so MAYORA decided to switch to HQSOFT’s eSales SFA solution.

This is a strategic decision, this choice helps MAYORA equip a powerful sales automation solution, helping to enhance productivity and provide accurate data and real-time information to make decisions.

eSales SFA Solution – Streamlining Sales Operations

Not only MAYORA, HQSOFT also faces the challenge of time. This is especially important when the project is implemented near the peak season of the confectionery industry from October onwards.

HQSOFT is proud to have successfully deployed eSales SFA software for MAYORA Group in just 8 weeks. HQSOFT overcame the time pressure, ensuring a smooth transition without disrupting MAYORA’s business operations. This is also a good result of close cooperation between the two parties.

The eSales SFA (Sales Force Automation) solution is a comprehensive, automated system that ensures seamless coordination between sales activities and other departments. It simplifies the creation and implementation of sales plans, driving revenue growth.

HQSOFT’s eSales SFA software addresses MAYORA’s key challenges with features including:

• Real-Time Sales Tracking: Helps MAYORA’s sales team capture orders and track performance instantly, providing the data needed for timely decision-making.

• Optimize Sales Routes: Ensure your sales team reaches the right customers at the right time, increasing efficiency and reducing costs.

• Inventory Management: Helps maintain optimal inventory levels, prevent shortages or overstocks, and improve customer satisfaction.

• Data Analysis: Provides detailed information about sales trends and customer preferences, supporting MAYORA in adjusting business strategies.

“We are really happy with the eSales SFA solution from HQSOFT. It has aided in the better management and optimization of the sales process” said a MAYORA representative. Sales teams can now react swiftly to changes in the market and are more efficient. MAYORA has also experienced a decrease in errors and an increase in operational effectiveness thanks to this solution.

MAYORA’s strategic vision and unwavering dedication to enhancing quality and business efficiency are evidenced by chossing HQSOFT. We hope MAYORA expands and keeps producing amazing goods that appeal to millions of customers worldwide!

Contact HQSOFT today to explore eSales SFA to help your business increase productivity and business efficiency.